French vineyard and award winning wine maker Domaine du Grand Mayne has gone public on Seedrs today, with the highest number of investors during soft launch that the crowdfunding platform has ever experienced. The business is already almost 50% to its target for funding.
Award winning wine maker, Domaine du Grand Mayne (https://www.domaine-du-grand-mayne.com/) has re-launched under new ownership and is inviting the public to get involved as investors.
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Whilst vineyards seeking funding through crowdfunding may be increasingly common, Domaine du Grand Mayne is taking a different, community-based approach, from many others. The scheme aims to change people’s perspective of the business of winemaking and the people involved. Going beyond the schemes that allow individuals to rent a row of vines, Domaine du Grand Mayne members will actually own a part of the business. Many investors are drawn from previous members of the Wineshare initiative.
Founder and English wine maker, Andrew Gordon explained the background to the business: “Domaine du Grand Mayne has been producing excellent, award winning wine since I set it up, almost 30 years ago. In 1985 I established a scheme there called Wineshare, which involved individuals renting rows of vines. I was the first person to take this approach and it has now been widely copied. Although I sold the business in 2007 I was invited back to become a director of this new incarnation and to help with its modernisation”.
One of the scheme’s founders, former Managing Director of Great Western Wine and former Director of Enotria World Wine, Philip Addis, said: “With Domaine du Grand Mayne we’re doing something that’s different from other vineyards. We’re providing consumers with an opportunity to buy direct from a vineyard that they also have a share in. They’re not just drinking a glass of great wine; they’re also part of the process”.
Founder, entrepreneur Graham Hazell, added: “It’s really very touching how many genuine former Wineshare members have responded to this event, and the fact that we went public today having got the greatest number of investors during soft launch that Seedrs has experienced says a lot.”
For more information, or interviews, please contact Helen Hammond, 01451 861804 or firstname.lastname@example.org. Domaine du Grand Mayne has a UK base at Ashe Park, Hampshire.